Randwiches

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Local Roots Fall Bounty (2018)

Photos by Claire Matern

I worked with Claire Matern to help Local Roots refresh their website for their fall CSA. Every season, their inventory changes, so we needed to showcase the latest offerings as well as a few simple recipe ideas.

Local Roots NYC Markets are a vibrant meeting place every week that pops up in neighborhood bars, cafes, or your place of work.

Think of us as a hybrid market. Similar to a CSA (Community Supported Agriculture), you have the option to subscribe to a season's worth of produce, offering you a strong relationship to your farmer.  We offer the same engagement and social nature of a farmers market so you can chat with neighbors and ask our staff about cooking tips. We offer a home delivery option for added convenience.

We think meal-kits can be a great way to get you introduced to cooking and that online grocery shopping is convenient, but here are a couple of things that make us different.

No unnecessary packaging
No pre-portioned ingredients so you can cook beyond a specific recipe
Quick commute from farm to you vs. sitting in storage for days
Food transparency with seasonal farm visits

If you'd like a discount on Local Roots subscriptions, enter the code RANDWICHES at checkout.